The FDA Will Dupe You Til the Cows Come Home

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It’s true.

In their recent application to the Food and Drug Administration, “Flavored Milk: Petition to Amend the Standard of Identity for Milk and 17 Additional Dairy Products,” the International Dairy Foods Association and the National Milk Producers Federation ask for the ability to produce and market products containing aspartame without any notice on the carton (except for the fine print ingredients) to inform customers of that fact. Here’s a brief NPR story on the controversy.

It is as if Coca-Cola decided it wanted to begin putting its aspartame-sweetened Diet Coke and its corn syrup-sweetened Coke in identical cans – all in the name of helping their customers.

From the petition:

“Petitioners state that milk flavored with non-nutritive sweeteners [like aspartame] should be labeled as milk without further claims so that consumers can more easily identify its overall nutritional value.”

In other words, the less you know about what’s really in your food, the better you’ll be able to make good choices about what to eat.

You have until May 21st, 2013 to visit the public petition online and register your comment about the proposed change to the “Standard Identity” of milk.

 

 

 

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12 Comments

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  1. thanks for the link to the comments at the FDA. I already sent in my negative comments.

  2. This is seriously messed up. Public health decisions being made by private enterprises. This concept is nothing new of course, but this is a whole other level of crazy.

  3. The world is run by corporations, and this is just one of the weapons they use against us. This is a big one too, considering the target is mainly children and the billions of dollars spent on marketing the milk industry (“Got Milk?”). Thanks for sharing this Alaina! This kind of information affects us significantly and the only way to fight against it is with knowledge!

    • Yeah, having scoured the petition, the thing that really gets me is how this really is aimed squarely at children. Because “low calorie” and “diet” labels aren’t a turn-off to adults (well, they are to me b/c I can’t stand the taste of aspartame). In fact, you can see this whole thing is bullshit b/c if I recall correctly, kids’ fruit snack boxes are covered with things like “no fat!” and “high in vitamin C!” But the fruit snack industry isn’t warning that these “healthy” messages are deterring kids from eating fruit snacks. It’s because people don’t need any push to continue buying high fructose corn syrup.

  4. Why are we even drinking milk in the first place?

    • That’s a whole topic for another day. The only thing I’d say here is that for milk drinkers, grass-fed milk from small organic farmers (pretty easy to get here in Philly, thank goodness) is the way to go.

  5. This is so much about economic democracy; the large industries using their economics to waylay democracy. Another reason to “buy” the store and keep shopping at the Co-op to keep this “product” out of the inventory assortment. Thanks for boiling down the complex of this story into its essence! Profit.

    • You got it, David. It has nothing to do with our health and everything to do with profits. Thank goodness we do have the co-op and farmers market choice around here.

  6. oh brother where art thou March 11, 2013 — 12:48 pm

    So I couldn’t figure it out at first, but your new profile pic, in so many words, is saying: “did you fart? You farted didnt, you.. gross Bist.”

    And I love the cow cartoon..

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